Shitting yourself sales 💩

I remember my first big upsell viscerally... we were on a bi-weekly status call, and I was doing a fucking UNREAL job with their Facebook ads campaigns. They literally couldn't stop throwing media spend monies at me. 💰

Sure, the work was taking longer, but mostly I knew that more media spend = higher management fee bc I worked at agencies. I knew what the norm was.

"I wanted to talk about our agreement now that the media spend keeps increasing".... Did I say it? Did my dry ass mouth manage the words? Could she hear me over my *irritatingly loud* heartbeat?

Sales and *MONEY* is one of those bugaboo things for people 👻

But the thing about sales is it can actually be super natural.

It can happen casually in conversations or even email threads, and clients will shock you at how easily they convert in these surprise scenarios.

Sales is a lot more subconscious, like Apple products in literally any Apple+ show (ps, have you watched Severance, Bad Sisters, Ted Lasso or The Morning Show?? PURE gold)

Getting clients to buy doesn't need to be a 30-page presentation 😴

Influencing a client to BUY is *confidently* steering them towards their goals and strategically positioning your services as the route.

(Influence is also how I ended up with one of these stupid, useless headbands that I was subliminally convinced was the right choice for face washing. GOTCHA.)

Clients desperately WANT to be told what they need

They WANT to pay someone to make their life easier. They don't want to think more than they already have to. So if you say they need it, and you can get them there, that may be all it takes. No stress.

That's how my product suite changed SO MUCH in the last 10 years.

It's certainly how I've managed to float this freelance thing *FULL-FULL* TIME since 2019.

Sales is also hella easier with a visual breakdown of every client, project, and service so prices actually make sense. 💸

I'm thinking about doing a *free live webinar* about the [strategic side of sales] 🤑

Not the "manifest what you want" or "price for the long term value" approach that straight up does not work for everyone.

I take a data-driven, based on actual plans, and optimized over time to make lots of money kind of of sales approach–and it's been working great for me.

​If enough people click this seductive little link, I will reveal all my sexy sales ClickUp secrets to you 🤫​

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RBH

Robyn Henke